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Measuring tapes and sizing charts are all well and good, but there are much easier ways of seeing if your bra fits well. In just 30 seconds, and with 5 movements, you can find out if you need to change your bra size.

When it comes to finding the right bra size and fit, you shouldn’t fixate on measurements and sizing charts. They’re only meant to provide an indication and starting point. It’s better to try a bra in the size that you think is right and adjust from there until you find the right size. Here are 5 signs that you’re wearing the wrong cup size and how to correct it.

The same bra will always fit any two women differently, even if they are the same size. It depends on the shape and placement of the breasts. Here we look at the best bra styles for projected or shallow breasts.

A lot happens to the breasts over the years. They change with weight changes, pregnancy and breastfeeding as well as the menopause. Here we take a closer look at how to find the best bra models when you’re going through the menopause and for the years that follow.

A lot of focus is put on whether you’re wearing a cup size that’s too small or too big, but how the bra fits around your upper body and back is just as, if not more, important. Here’s why the band is important and what you need to pay extra attention to next time you’re trying a bra.

When you choose which bra you want, the choice is often about the support, how it feels and what it looks like. We often forget about the material it’s made of, but the material affects comfort, support and how long the bra will last. Here is our textile guide for underwear.

We’re sometimes asked why we don’t offer some of our bras in certain sizes. Here we examine why not every size is made and what determines the size range.

How many bras do you really need in your wardrobe? One, two, three…twenty? Is it ok to own just one bra that you use, wash, dry overnight and then use again the next morning? Absolutely, if you want to buy a new bra every other month. Here’s why five bras are better than two (and no, we’re not saying that just to sell more bras).

Do you know which colour bra is least visible under white garments? It’s not white, beige or brown. In this blog entry we take a closer look at how underwear affects the outer appearance of your everyday clothes.

Nowadays, Miss Mary of Sweden is best known as a bra specialist, but in the past, it wasn’t underwear with which we were most closely associated. Join us on a nostalgia trip back to a time when Miss Mary was more than just underwear and indulge in these wonderful vintage photos.